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Marketing & Sales strategy

Marketing consultancy is one of the key competences of the TLC Group. The consultants have many years’ strategic and operational Marketing & Sales experience in profit and non-profit organisations in the tourism and cultural sectors.

 TLC has, for instance, helped many organisations to develop and implement their strategic and operational marketing plans. Elements that may be addressed are:

  • Mission/vision
  • Medium-to-long term business and/or marketing objectives
  • Internal analysis
  • External analysis: desk research and market survey
  • Assessment key issues
  • Product strategy
  • Pricing strategy
  • Distribution strategy
  • Brand and communication strategy
  • CRM strategy
  • Management information
  • Organisation
  • Budget
Database management and marketing CRM

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