Fred Witte (Bergen op Zoom, 1964), Managing Partner of the TLC Group studied at the NHTV Breda University of Applied Sciences. He worked for several destination marketing organisations before he joined the Netherlands Board of Tourism & Conventions as a National Account Manager. In this capacity, he advised many companies, organisations and cities, with respect to their marketing activities.Subsequently, Fred was Director of The Hague Marketing & Events, the umbrella marketing organisation of the city of The Hague.

He was the chairman of Hospitality, Sales & Marketing Association International (HSMAI), Holland’s largest sales and marketing employers’ organisation. In addition, he was a member of the board of the Association of Dutch Convention Interests (VNC). After this association became the Centre for Live Communication (CLC), the industry trade organisation for the meeting, convention and events industry in the Netherlands, Fred remained on the sectoral board for a number of years.

Fred was also a co-founder of the Nederlands Uit Buro (NUB) in 2003, the umbrella marketing organisation for the cultural sector in the Netherlands, and he was a board member of NUB for many years. As a strategic consultant and interim manager, he carried out various assignments for numerous Destination Marketing Organisations, companies and institutions in the tourism and cultural sectors.